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Southwest Priority

Southwest · $229 annual fee · Terms last verified September 2026

Fee rose from $149 to $229 in the 2025 refresh; the $75 travel credit is gone, replaced by a free checked bag, seat selection, and legroom upgrades now that Southwest charges for bags and seats. Worth it only for regular Southwest flyers.

$804/yrest. value at typical spending
$229annual fee
$0yearly credits
$229fee after credits
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Who it's for

Airline loyaltyCash back

Earn rates we use

CategoryRateTypical spend
Dining2x$400/mo
Groceries1x$600/mo
Flights & hotels2.2x$300/mo
Rent1x$2,500/mo
Gas & transit2x$150/mo
Streaming1x$80/mo
Online shopping1x$200/mo
Everything else1x$600/mo

Rates are what our model counts per dollar. Brand-specific bonuses (like a hotel card at its own hotels) are blended, since most people don't put all category spending with one brand. Typical spending here means our quiz defaults: $4,830 a month, including $2,500 rent or mortgage. Points are valued at 1.5¢ each (travel portal redemption); transferring to airline or hotel partners can be worth more.

Rewards and perks

Points, 1 transfer partner

Transfer partners

Southwest Rapid Rewards

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